Hundreds of Starbucks (SBUX.O) employees walked off the job during a crucial promotional event on Thursday, demanding better staffing and schedules, the Workers United reported on social media.
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During Red Cup Day, Starbucks gives customers complimentary red, reusable, holiday-themed mugs with their coffee orders.
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Starbucks claimed on Thursday that "a few dozen stores with some partners (were) on strike" in the US, but more than half were open this morning "serving customers".
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About 12 workers chanted "no contract, no coffee" outside Starbucks' Astor Place location at New York University. Astor Place was filled with NYU workers and students placing orders.
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On Red Cup day last year, Placer.ai data showed that U.S. Starbucks store visits increased 94% above the daily average for the year.
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According to Workers United, which represents over 9,000 Starbucks employees at 360 U.S. stores, the event was one of the "most infamously hard,
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understaffed days" as drink orders pile up and consumers harass staffers over long wait times. The Starbucks Workers Union march outside a company-owned Starbucks store in New York City.
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At Astor Place, 24-year-old Edwin Palma Solis believes the store's inability to accept tips has prevented some potential candidates.
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